Concept 2
Cute & Friendly


Concept:
A smiling star represents a baby’s innocence, warmth, and dreams.
The soft, rounded text and heart accent create an emotional, loving connection.
Typography:
Rounded and soft fonts – Make the brand feel approachable, gentle, and child-friendly.
Mix of uppercase and lowercase – Creates a casual, welcoming appearance.
Colors:


Yellow – Happiness, optimism, and warmth, creating a friendly, childlike feel.
Purple – Creativity, imagination, and uniqueness, giving the brand a premium touch.
Red – Love, passion, and excitement, reinforcing the caring and affectionate nature of the brand.
Overall Psychology:
This logo feels cozy, lovable, and joyful. The expressive star makes it engaging and friendly, perfect for a brand that wants to build an emotional connection with parents and children.














Concept 2: This logo exudes warmth, love, and cuteness, making it perfect for a baby brand that wants to connect emotionally with parents. The smiling star and heart elements give it a playful yet caring identity.



